Categories: SO GUCCI

DSQUARED² S/S 2015 AD’ CAMPAIGN

Dsquared² S/S 2015 Ad Campaign is shooted by Mert & Marcus with models Julia Bergshoeff & Silvester Ruck. Art Director: Giovanni Bianco. Hair by Shay Ashual. Make-up by Aaron de Mey.

Shot in a Los Angeles studio, Dsquared²’s women’s and men’s spring summer 2015 collection’s new advertising campaign conveys the season’s art attitude, showcasing bold ready to wear and accessories. In a white background next to a multicolor filter, Dsquared2’s tough guy and contemporary girl, portrayed by models Silvester Ruck and Julia Bergshoeff, wear looks from the collection’s lineup. Iconic fashion photographers Mert & Marcus capture the mood in a series of high impact images. The worldwide campaign will run in international print, traditional outdoor and digital advertising from January 2015.

KIDSWEAR CAMPAIGN S/S 2015

Pop the fire hydrant and pack your bag for camp: summer is here! Dsquared²’s kids are set to rock summer 2015 in a wardrobe that borrows sassy style from the grown-ups. Inspired by iconic Dsquared2 men’s and women’s collections, Dsquared2 Junior’s daywear features the brand’s signatures of denim, leather and slim tailoring. ADV campaign shot by Giampaolo Sgura.

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