Tag Archives: FALL 2017

FENDI’S FALL 2017 AD CAMPAIGN

For Fendi’s fall 2017 ad campaign, Karl Lagerfeld got behind the lens to capture Kendall & Gigi for a glamorous shoot, and we’ve got the pics to prove it.

We should have known that Karl Lagerfeld would ask Gigi Hadid back as the face of Fendi after she appeared in last season‘s advertising campaign with sister Bella Hadid and fellow model Vittoria Ceretti. After the first Fall 2017 campaign image surfaced, we assumed Gigi would be fronting the campaign solo for the coming season, but the latest ad to be revealed shows Gigi modeling alongside BFF Kendall Jenner. Shot by Karl himself, the duo is captured amongst a stark white studio setting for the Italian fashion house’s rather uneventful campaign.

TREND FALL 2017: VELVET VIBES

The noble feel of velvet was captured in the Fall 2017 collections among various designers who are bringing a come back to the mystic look.

Altuzarra took a darker approach to the feminine mystic while Erdem went for more of a pastel tone, contrasting the heavy appearance of velvet. While Monse went for an even brighter color palette. Velvet was seen as head-to-toe looks and as accents on jackets, gloves, shoes, and handbags.

FASHION TREND FALL 2017: SHEER GENIUS

The sheer trend appeared numerous times during Fall 2017. This timeless transparent trend is back and revitalized by almost every major designer. From sensual drapery to delicate patterns, each designer takes their own approach to achieve sheer genius.

Calvin Klein took a casual approach to the trend by incorporating knits to sheer tops and pairing it with business casual skirts. Chloè kept it simple with sheer slips. Fendi used this trend by creating elegant silhouettes and delicate details.  Gucci used sheerness in a unique way. They thought out of the box by not only using it for shirts and dresses, but as pants and over head. Each designer’s collections had a distinctive look with the incorporation of this translucent fabric, leaving us wanting to see more sheer next season.

ADIDAS BY STELLA MCCARTNEY FALL 2017 AD CAMPAIGN

Break down barriers and unlock your potential with adidas by Stella McCartney. Innovative materials meet stunning design in a collection crafted for the fearless female athlete.

McCartney and adidas teamed up to transform activewear through great design, playful prints, and a contagious sense of energy. In each collection, McCartney translates her signature tailoring and soft femininity into high-performance and hard-working pieces. From tennis dresses and yoga tops to workout leggings and running shorts, adidas by Stella McCartney brings inspiration to a woman’s workout routine.

DOLCE & GABBANA FALL 2017 AD CAMPAIGN

Closing public streets for a photo shoot? Dolce & Gabbana wouldn’t dare.

Instead D&G models run rampant through the sidewalks and markets of the Italian town Palermo for the new Dolce & Gabbana Fall 2017 campaign. Civilians don’t shy away either, often being included in the shots linking arms and posing alongside high profile models like internet star Cameron Dallas and Princess Olympia of Greece. The busy and outgoing shoot is right on point with Dolce & Gabanna’s classic message of familia shown through authentic Italian scenes. However, this time the Milan-based fashion house seems to be more inclusive in their model selection with different sizes and skin colors represented in the shoot, and The Impression applauds the progressive move forward.

RIHANNA FENTY X PUMMA FALL 2017 RTW

Rihanna was no goody-two-shoes as a teenager. True to her infamous moniker, the singer was sent home from high school on several occasions for breaking the strict dress code, bringing a rebellious edge to her dull khaki uniform with wild, brightly colored hairstyles and piercings galore. She used her Fenty x Puma show in Paris as a way to rewrite the rule book on collegiate style, and staged the presentation in the elegant book-lined atrium of the Richelieu-Louvois Library.